PITO Article
Live from the Canton Fair | PITO at the 139th Canton Fair: Connecting Global Tables with Eastern Craftsmanship

Phase 2 of the 139th China Import and Export Fair (Canton Fair) opened on April 23, 2026, at the Pazhou Complex in Guangzhou. PITO made a notable appearance with its new Longde porcelain collection, “Constella,” showcasing Eastern craftsmanship and innovative design to connect tables around the world.
Under the theme of “Quality Home Living,” PITO’s booth (Area A, Hall 4.1, F38-39, G06-07) attracted strong attention from both domestic and international buyers on the first day.
01 Booth Highlights
Strong Foot Traffic, Sustained Momentum
The PITO booth continues its signature blend of modern and elegant design, reflecting the brand’s philosophy and product identity. The display features a comprehensive range of collections, including high-quality bone china, fine porcelain, color-glazed porcelain, tableware for home and hospitality use, as well as customized solutions.


“PITO’s ceramics stand out in both design and texture. We are currently looking for a new long-term supplier,” said a buyer from the Middle East. On the opening day alone, PITO welcomed professional buyers from Europe, the Americas, the Middle East, and Southeast Asia, with active and productive discussions throughout.
02 New Launch
Bone China “Constella”: Nature Reimagined on Tableware
At this year’s fair, PITO unveiled its latest bone china collection — “Constella.”



Inspired by the organic growth of vines, the design features flowing lines and delicate underglaze decoration, creating a dynamic interplay of light and shadow. Each piece captures the vitality of nature, bringing a poetic touch to the dining table.
Visitors were particularly drawn to the collection, praising its refined texture and distinctive design language. A European buyer commented: “This collection carries a strong Eastern aesthetic while aligning well with modern table settings—ideal for our high-end hospitality clients.”
03 Core Collections
Bone China: A Legacy of Craftsmanship
Alongside the new launch, PITO’s classic bone china tableware collections also attracted strong interest. With a bone ash content of up to 52% and strength exceeding national standards by more than 40%, these products demonstrate exceptional translucency, whiteness, and durability, meeting the benchmarks of leading European premium ceramic brands.



The exhibition also features newly developed color-glazed products and customized collections, covering hotelware, home dining sets, giftware, and cultural creative ceramics.
04 On-site Engagement
Multilingual Service, Global Dialogue
PITO’s international trade team welcomed visitors from around the world, providing professional multilingual support and detailed introductions to design concepts and production processes.
Beyond showcasing the strength of “Made in China,” PITO aims to present the refined aesthetics of “Designed in China,” turning each piece of porcelain into a cultural bridge connecting the world.


Many buyers left samples and contact details on-site, expressing strong interest in further cooperation. For PITO, the Canton Fair is not only a platform for display and sales but also an opportunity to gain insights into global markets and better understand customer needs.
Exhibition Information
- Event: The 139th China Import and Export Fair (Canton Fair), Phase 2
- Date: April 23–27, 2026
- Booth: Area A · Hall 4.1 · F38-39 · G06-07
- Venue: Pazhou Complex, Guangzhou (No. 380 Yuejiang Middle Road, Haizhu District)
We welcome you to visit our booth for business discussions. PITO will provide professional ceramic product solutions and consulting services tailored to your needs.

About PITO
As a brand with deep roots in the ceramic industry, PITO is a high-end ceramic manufacturer from Chaozhou—known as the “Porcelain Capital of China”—and a heritage inheritor of traditional blue-and-white porcelain craftsmanship. The company specializes in providing one-stop tableware solutions for global high-end hotels and dining brands.
PITO focuses on high-strength bone china with a bone ash content of up to 52%, while its fine porcelain offers enhanced durability, reducing breakage and improving lifecycle efficiency. Fired at high temperatures, PITO products combine lightweight translucency with strong impact resistance, making them suitable for high-frequency hospitality use.
Backed by Chaozhou’s rich heritage in blue-and-white porcelain, PITO offers a library of over 10,000 shapes and supports flexible customization—from form and pattern to logo design—catering to the needs of Michelin-starred restaurants, state banquets, and other premium dining settings.
PITO products have been used in projects including the Presidential Palace of Tajikistan, the Parliament of Thailand, official receptions for the President of France, and Dubai’s EMAAR Hospitality Group.
With a global sales network covering Europe, the Americas, the Middle East, and Southeast Asia, PITO is a trusted partner for many five-star hotels. The company operates a 40,000㎡ production base in Chaozhou along with a municipal-level R&D center, ensuring stable delivery. Its product range extends beyond ceramics to include glassware and hospitality textiles, offering integrated solutions from design to delivery.
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